Wednesday, January 11

MacPod, MacSight, MacLife, MacWork

a word about the new naming convention for Macs and Portable Macs, seperated from the previous post becaust that was getting a bit long.

i maintain that MacBook is a silly name. something better needs to be invented, and it needs to be done in time to change the laser engraving on the first units setting sail in Feburary [meaning: nothing can be done].

i, however, on some twisted level, undersand the new naming convention. right away i could tell it was to bring all the Mac names in line, all incorporating the word "Mac". Macintosh, iMac, Mac mini, MacBook Pro.

next? MacBook [replacing iBook], and Mac Pro [replacing Power Mac].

then something else came to me. why jump away from "PowerBook" and "Power Mac"? why desecrate and demolish years of product branding and identity, only to replace it with a kiddish "MacBook" moniker, and an even-more-kiddish "Pro" designation?

because these new Macs no longer run on chips of the PowerPC architecture.

ah... but we still need a better name. MacBook. we may all get used to it, but it will still sound odd.

also, i hope no one decides to be additionally stupid, i don't want to see the MacPod or the MacSight or MacLife or MacWork.

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